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SalesSDRbeginner 10 min saved

News Relevance Outreach Angle

Turn prospect-relevant news into a concise, evidence-aware outreach angle.

Customise & copy

Add the context you have. The prompt updates as you work.

Paste the headline or a short factual summary of the article.

Include the person's name and current role.

Enter the prospect's organization.

Provide the relevant industry, known challenge, or business priority without adding unsupported assumptions.

Choose where the outreach will be sent.

Live prompt

5 fields
Analyze whether this news is relevant to the prospect and create one concise outreach angle. Use only the information provided; do not invent facts about the prospect, company, article, results, priorities, or relationship. Decide "Yes" only when the headline or summary has a clear connection to the prospect's industry, stated business challenge, role, or company context. Otherwise decide "No". Do not ask follow-up questions. If evidence is limited, state that plainly and keep the outreach conditional.

Return exactly this format:
Relevance: Yes or No
Reason: 1-2 sentences explaining the connection or lack of connection.
Subject: A concise subject line suitable for the selected channel.
Body: A brief, professional outreach message tailored to the prospect, with no hype, fabricated claims, testimonials, or social proof. Keep it usable after one light edit and within 100 words.

News headline or summary: {{news_summary}}
Prospect name and title: {{prospect_name_title}}
Prospect company name: {{company_name}}
Prospect industry or key business challenge: {{industry_challenge}}
Desired outreach channel: Email

Proof before you use it

A real example

Tested on gpt-5.6-luna on 2026-09-10

{
  "company_name": "Northstar Health Network",
  "news_summary": "New regulations will require hospitals to report estimated patient wait times publicly by 2026.",
  "outreach_channel": "Email",
  "industry_challenge": "Regional healthcare provider focused on reducing emergency-department delays and improving operational visibility.",
  "prospect_name_title": "Maya Chen, Chief Operating Officer"
}

A small ritual that works

How to use it

  1. 01Enter the news headline or factual summary.
  2. 02Add the prospect's name, title, company, and industry or key business challenge.
  3. 03Choose the desired outreach channel.
  4. 04Use the Yes/No assessment, reason, subject, and body after one light edit.

Why it works

The prompt separates relevance judgment from outreach writing and sets a clear evidence boundary: the news must connect to the prospect's industry, challenge, role, or company context. It also provides a fixed response format, channel-aware subject and body fields, a 100-word limit, and explicit safeguards against invented facts, hype, testimonials, and social proof.

Where it fails

The structure cannot establish relevance when the news summary or prospect context is vague, generic, or incomplete. Its binary Yes-or-No decision may also flatten situations where the connection is indirect, emerging, or dependent on information outside the supplied fields.

Customisation tips

Make the industry or challenge field specific enough to support a defensible connection, and include the prospect's current title rather than only a name. Add channel-specific guidance if the outreach needs a particular convention, such as a LinkedIn character limit, an SMS length cap, or a preferred call to action.

Watch-outs

  • The prompt uses only supplied information, so broad claims about company priorities, article implications, or the prospect's responsibilities are outside its evidence boundary.
  • The 100-word limit applies to the body, while the required reason and subject remain separate format elements.
  • The selected channel changes the context for the message, but the prompt does not provide detailed style rules for each channel.
  • The instruction to keep the message usable after one light edit is directional rather than a defined editing standard.

Works in

ChatGPTClaudeGeminiMicrosoft Copilot

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